The year was 1998. Google offcially launches, Apple introduced the iMac to the world, the Furby sets off a holiday buying frenzy, and Synchronicity builds its first website. 22 years later we’re all still going strong (although the Furby seems to be living out its retirement years on eBay for the most part).
The Internet has changed a lot since we got started and so have we. Long gone are the days of designing a website that simply served as an online brochure for your company and probably featured a headline that read “Welcome to our Website.”
Our approach is rooted in the belief that every business is unique. Their culture, their challenges, their goals. As a result, every project we take on whether it be web design, e-commerce development, SEO, SEM, social media management, or email marketing is custom planned and built with one question always top of mind. Is what we’re doing going to move a client’s business forward?
There should be no one size fits all to this type of work. No package A, B, or C that you’re ordering off a menu.
Increase in new mobile users YoY for a chemical manufacturing client
Increase in overall website traffic YoY for a manufacturing client
Even though we live in a visual world, we find the functional aspects of web design even more important. A great looking website that doesn’t provide the right user experience means you’ve paid for something that ultimately has missed the mark. The way we access information on devices will continue to evolve and it’s our job to stay ahead of that evolution for our clients.
Randy brings both an extensive creative and sales background to the world of digital marketing. As the founder of Synchronicity he has been rattling the foundations of traditional business methods for over 20 years and using his lifelong entrepreneurial savvy to successfully help businesses grow their sales and marketing. He is also a Billboard and international award winning musician, recording 6 albums and touring extensively throughout the US and Canada.
With over 25 years of marketing experience on both the client and agency side, Brett oversees the day to day operations of Synchronicity along with client strategy. Earlier in his career he worked as a Marketing Director for the Harlem Globetrotters, where unfortunately his jump shot never got any better.
After graduating from Hogwarts with a defense against the dark arts degree, Hilari now leads the digital marketing team to create and deliver effective, strategic campaigns for both our own and our clients digital marketing efforts. With over 10 years of agency experience, Hilari truly understands how valuable and important client/agency relationships are.
In the not-too-distant past, Angela had aspirations of creating art while sitting in an European backdrop sipping on espressos. That was short lived once bills and life became a reality. She then put her energy into marketing and advertising where she spent over 10 years in the public sector developing multi-channel campaigns. Currently, she handles social media content and strategy for our clients. Creating content that speaks to the brand story. It’s a different type of art, with a vastly opposite backdrop but her coffee game is still going strong.
For over 20 years, Melanie has been creating strategic marketing initiatives to create demand and awareness while unifying marketing and sales with a common goal -- growth. While she dreamt of making it to the top of the Billboard Music charts as a singer, she has settled for embarrassing her kids by singing 90s pop hits at the top of her lungs in the school drop off line.
Since starting his tenure with Sync as a part-time intern in 2016 Jacob has worked his way to Lead Front-End Developer where he implements visual elements that users see and interact with on web applications. Born and raised in Charlotte NC , Jacob now resides in Vermont where he spends most of his time avoiding the snow and getting asked "where are you from?" due to his southern accent.
15720 Brixham Hill Ave.
Charlotte, NC 28277