Digital Marketing Featured
Geofencing Digital Marketing Drives More Leads for Manufacturers
If you’re a manufacturer looking for more qualified leads, you’ve probably heard about SEO, pay-per-click ads, and email campaigns. But there’s another digital marketing strategy that’s gaining ground - geofencing.
Unearthing Hidden Long Tail Keywords for Charlotte SEO
Charlotte’s growing fast. From booming neighborhoods like South End to the vibrant tech scene in Uptown, the Queen City is brimming with businesses competing for attention. But here’s the truth: simply targeting broad, competitive terms like Charlotte SEO isn’t enough to drive leads anymore.
How Voice Search is Changing SEO in Charlotte
Voice search isn't coming - it's already here, and it's changing how Charlotte businesses get found online. With over half of all searches now voice-activated, your customers are asking their devices for recommendations instead of typing.
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Additional Reads

How B2B Marketing Will Change In 2022: 4 Useful Tips
COVID-19 has changed the way businesses interact with customers. It's important to evolve your marketing strategy so that you reach potential customers and stay ahead of the competition. Here are some of the B2B marketing changes your company should prepare for.

How to Create White Papers that Convert
White papers are very effective pieces of content if created and distributed properly. Here's a guide on how B2B companies can create compelling white papers that convert.

How Design is Used in Marketing
Design is more than just web design; it's a strategy that needs to be incorporated in all aspects of digital marketing. From content pieces such as infographics and whitepapers, design is used with a purpose. Here's an overview on how design is used in digital marketing.

Understanding Digital Marketing for B2B Businesses
Digital marketing strategies vary from industry to industry. Discover how to effectively implement a digital marketing strategy and plan for your organization that will generate more leads and increase sales.

Understanding Marketing for the Sales Director
Marketing and sales work together to complement efforts in both departments of an organization. Here's how sales directors can better understand how and why marketing is essential to drive more business and sales.

7 Factors that Influence the Buyer’s Decision in B2B Sales
Covid-19 has had a tremendous impact on how buyers are making purchasing decisions. Here are 7 factors that, in our current state of the world, are influencing the buyer's purchasing decisions in B2B sales.